MMAP accomplished the honour of winning a MOST Lamb Award for the Out of Home category for 2012 as well as the overall Media Owner 2012 Lamb Award. MMAP achieved an incredibly high mean score of 8.26, one of the highest media owner scores achieved in the independent research conducted by Brad Aigner of FGI (Freshly Ground Insights), on behalf of advertising trade marketing publication, The Media magazine.

The MOST Lamb Awards recognise a culture of service excellence amongst smaller media agencies and media owners who excel in all categories, including service delivery and innovation.